Here at The Global Network for Neglected Tropical Diseases, we’ve come to understand the power of “social good.” We’ve witnessed the impact that social media tools like and can have in raising awareness of the world’s most “neglected” issues. Social media has become an important component of our communication strategy, and to raise awareness of neglected tropical diseases to a wide global audience, we need to harness the power of these tools to spread our message.”

This week, to coincide with “UN Week”, the UN Foundation, in partnership with Mashable (an online guide to social media) and 92 Street Y (a NYC cultural and community center) will be hosting the UN Week Digital Media Lounge, a fully-wired environment for bloggers and journalists looking for innovative ways to cover the events  during “UN Week.” The Digital Media Lounge will bring together digital media with in-person briefings from global leaders from governments, civil society, NGOs, the entertainment world, the private sector, and digital media and technology. An agenda of the event can be found here.

We are excited to announce that the Global Network’s social media specialist, Anjana Padmanabhan, will be in New York City to provide live coverage of the MDG summit on and our “End the Neglect” blog, and will be participating in the week-long conversation about issues related to the Millennium Development Goals (MDGs), as well as the innovative ideas and projects that aim to achieve them by 2015. We are thrilled that we’ll be blogging and tweeting alongside some other great organizations like Oxfam, UNICEF and WaterAid.

So be sure to tune in right here starting tomorrow and also follow our tweets on the  to read Anjana’s live updates of the UN Summit and related activities throughout the week!

Photo: Global Network blogger Anjana Padmanabhan