Archive for the ‘END7’ category

New END7 Video Reaches 250,000+ People!

March 5th, 2013

 

Last week END7 premiered a powerful new video. In it, several celebrities help to convey the magnitude and horror of the burden of neglected tropical diseases (NTDs) around the world. They offer a message of hope, telling viewers about affordable and effective solutions to combat these diseases.

So far the response has been incredible — in the first 48 hours, 100,000 people watched the video, and in a week we’ve reached more than 250,000 views (U.S. and U.K. videos combined). Many of these people likely never heard of schistosomiasis, onchocerciasis or lymphatic filariasis before watching the video, so we are thankful of all those who are helping to spread the word to make neglected tropical diseases slightly less neglected.

Such as…

Priyanka Chopra, who stars in the video, along with many other famous friends reached out to fans to raise awareness about NTDs and the END7 campaign.

 

 

The campaign has also been featured in the Huffington Post, AdWeek, JustJared, OhNoTheyDidn’t!, Business Insider, MTV Act Blog, Bollywood Life, ScienceBlogs and many others media outlets and blogs.

To all END7 supporters, old and new, thank you.

Click here if you haven’t seen our new video or would like to see it again.

END7: How to Shock a Celebrity

February 26th, 2013

 

We asked celebrities Emily Blunt, Eddie Redmayne, Tom Felton, Yvonne Chaka, Tom Hollander and Priyanka Chopra to watch a powerful new video. They were shocked, frightened and nearly brought to tears.  But they saw the end.

Can you?

 

 

Why is it so important to see the end of this video? Like the images, the problem presented is alarming and sad and difficult to imagine… but there is hope. We have a solution, and an end is in sight.  After watching the video, we encourage you to visit END7 to take action today. We would love for you – and your friends, family and colleagues – to join us on the journey to 2020. So please share this video, and together we can see the end!

Like END7 on Facebook

Follow END7 on Twitter

We showed some celebrities a video…

February 25th, 2013

Tomorrow, see what they saw.

 

Clockwise from top left: Priyanka Chopra, Eddie Redmayne, Emily Blunt and Tom Felton

The Neglected Egyptian Protest

February 19th, 2013

About two years ago around this time, crowds of protest movements were enveloping the Middle East and North Africa. Protestors were coming together to work towards better representation of people that had the capacity to serve the larger population, rather than the upper elite. In Egypt, particularly about two years ago around this time, the former President of Egypt of 30 years, Hosni Mubarak, was forced to step down.

The Middle East region includes about 20 countries, with almost 400 million people living within its span. Of this population, about 65 million people live on less than $2 US dollars a day. Egypt has the largest number of people living in poverty in the Middle East, with 18 percent out of 80.4 million living on less than US$2 per day. Loose labor laws, a lack of strong physical infrastructure and a weakened sense of social justice amounted to an overwhelming amount of unsatisfied civilians that took to Tahrir Square in 2011 and have since been fighting for their just representation by government officials.

Economic burdens and restraints, like those that have affected a large portion of Egypt’s population, not only lead to inequality of employment, resources and infrastructure, but they can also eventually lead to the regression of physical health. When you have such a large population living in under-privileged circumstances, people walk a very thin line of safety when it comes to health services. It may not have stood out as a single issue that raised headlines during the protests, but the lack of policy that suppressed the spread of diseases is also a result of government neglect.

» Read more: The Neglected Egyptian Protest